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Kalypso and Consumer Products’ Giant Collaborate to Define Industry Product Data Management Standards

Objective
The automotive and aerospace industries have achieved impressive results with Product Lifecycle Management (PLM), accelerating new product development lifecycles and reducing overall product design costs by enabling the re-use of technical knowledge. A multinational consumer goods company and manufacturer of personal care, baby care, household products, fabric care and health care products wanted to benchmark its PLM capability against those of other industries. Furthermore, the client wanted to understand the current state of PLM capability available through packaged PLM software, and particularly industry-specific functionality for the Consumer Packaged Goods (CPG) industry.

Solution
After assessing the current state of our clients’ PLM initiatives and benchmarking them against the CPG industry and best practices in other industries, Kalypso developed a plan to define a product-centric data model using its proprietary CPG Industry Product Data Model as its foundation. This was the first step toward developing a high-level strategy to leverage PLM vendors and lead them to build an industry-specific solution for the client. The construction of a “Product Record” data model helped the client better understand how to (1) simplify its management of product data, (2) integrate product data with ERP, (3) drive increased commonality in data and processes across disparate business units, (4) develop a comprehensive PLM implementation plan, (5) enable Open Innovation with suppliers and (6) simplify its IT landscape.

Results
After demonstrating the value of the Product Record data model for one specific product, and enabling the identification of major opportunities for data standardization, increased knowledge sharing, collaboration and normalization, the scope of the project was expanded. It was expanded to all product development functions and six major products across business units. Working collaboratively, the client and Kalypso are producing the first industry-specific enterprise Product Record data model for CPG.

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