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| Value Management |
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Most of today’s pricing solutions - frameworks, tools, and pricing software solutions - address pricing from the point of product launch through the customer and product lifecycle. However, to be most impactful and capture the optimal amount of value, pricing must be considered well before product launch.
Kalypso’s Value Management service provides a structured yet flexible methodology for integrating pricing considerations at the point of concept creation through product end-of-life. Value Management helps synthesize product management and pricing strategies to closely align your value creation activities with your value capture activities.
The Kalypso pricing team provides you with advanced tools and insight to immediately align creation and capture activities across the organization. We work with you to gain insight into the entire value lifecycle, and learn pricing principles to proactively influence value creation and capture from concept inception to product/service launch through end-of-life. By leveraging proven tools and frameworks, you will discover how to drive change and influence decisions which address the most challenging problems associated with today’s narrow view of pricing.
Kalypso’s Value Management service includes:
- Establishing performance metrics at an organizational, team, and individual contributor basis which drive effective pricing and value management behavior and practice
- Pricing and valuation of new products and services during launch and market entry
- Price management of the product mix across the entire product lifecycle—including early, mid and end-of-life products
- Change management and communications (both internal and external) to support significant initiatives, changes, and strategy
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